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28 Essential Tools to Grow Your Business in 2025 (Ultimate Guide)
The ultimate 2025 business toolkit: 28 apps for productivity, marketing, AI, web, and operations to help you work faster, win more customers, and scale with confidence.
Unkoa Marketing Team
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Freelance Web Designer Portfolio Teardown: 7-Step Checklist to Convert Visitors into Clients
A reusable framework for how to convert website visitors into clients (built for solo designers)
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3 Apollo Saved Search Recipes for Solo Agency Owners to Land High-Paying Clients
Apollo.io saved search examples and an Apollo search filters tutorial that shows solo freelancers exactly how to find clients with Apollo.io using advanced filters for leads
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Handling the "Why Not WordPress?" Objection: A Sales-Call Framework to Sell Webflow to Clients
A practical script to confidently guide clients past WordPress familiarity and recommend Webflow for small-business websites.
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How Solo Founders Set Up a Lean Email Launch Funnel with Brevo's Free Plan
Brevo email automation: a welcome-to-launch blueprint for tiny teams and tiny budgets
Content Systems
Fathom vs Google Analytics (2025): The Best Analytics Choice for Solo Businesses That Just Need the Basics
A no-fluff comparison for non-technical solo entrepreneurs who want simple, privacy-friendly analytics without the GA4 learning curve
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TikTok DM Automation: How Solo Course Creators Use ManyChat to Turn Viewers into Leads
A step-by-step 2025 playbook to set up ManyChat TikTok integration and convert DMs into email subscribers and sales
Operations
Fix Shopify and Stripe in Xero, the simplest native setup for clean payouts
Set up Xero’s native Shopify app and Stripe in minutes, use clearing accounts, match payouts in one click, avoid duplicates, and handle US sales tax correctly. Updated September 19, 2025.
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Turning One-Off Clients into Year-Long Retainers – A 2025 Playbook for Freelance Marketers
How to get clients on retainer with ROI-first packaging, pricing, and scripts
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Pay-Per-Lead vs Retainer (2025): Which Pricing Model Yields More Stable MRR for Solo Lead-Gen Agencies?
2025 guide for 1–3 person B2B teams comparing pay per lead vs retainer, with hybrid options and practical guardrails
Content Systems
One-Person Agency, 10× Output: How Solo Marketers Use AI to Scale in 2025
The blueprint for a one-person marketing agency using AI: workflows, tools, and a real-world case study
Content Systems
Turn Your Newsletter into a Podcast with Eleven Labs: A 2025 Guide for Solo Creators
Create and distribute an audio version of your newsletter without recording yourself